Adrian Epps

Adrian Epps


I research, organise and run our classic rallies. When I’m not on the road I am based in London, developing the business and laying foundations for our next great motoring adventure. I love driving – in all its forms. There are few things better than being out on the road with a map, supplies, and company. The freedom is intoxicating. 

I graduated from Nottingham University Business School in 2014 with MSc Finance & Investment. Deciding that a career in the city wasn’t for me it was fortuitous that I came to meet with Conrad Birch who had set up ROARR back in 1999. Conrad offered me a job, with my first assignment being to develop a rally through Colombia, Ecuador and Peru.

I went on to become director of ROARR in 2016 and am very proud of how the organisation has developed. The pioneering 2019 Pamir Highway rally across Tajikistan & Kyrgyzstan was the most challenging event ROARR has ever undertaken, across one of the most beautiful and least visited corners of our planet. We are very proud to be running the longest consecutive rally in the world – the 10 week / 21,000km London to Sydney in 2021.

My main sporting interest is climbing and am also a keen runner and road cyclist. I am a qualified paragliding pilot, skydiver, and PADI divemaster. Please feel free to get in contact with me using the form below – I look forward to hearing from you.